ollyguisefinds:

 

“Exceed Maximum” 

Of course it’s not telling us to break the speed limits…

This 50m long installation in Hamburg Airport was the brainchild of Serviceplan Hamburg in an attempt to reflect (no pun intended) how the BMW M3 “transcends limits by delivering unbelievable performance from minimal resources”.

A great and unique use of location – just really clever.

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I try not to reblog much. So two in a row is kinda not my style, but this stuff just needs to be seen. I feel unworthy.